WHAT'S YOUR EMAIL MARKETING STRATEGY?
Email marketing is good for your business. With a tool as powerful and easy to use as AWeber, you don’t need to be a marketing expert to see results.
"In 1978, the first marketing email was sent by Gary Thuerk"
Have you heard the saying "the money is in your list? It's True; but it's often followed by... "the real money is in your follow up." All large companies use email to retain customers, announce savings and introduce new products. Email marketing can work to grow your company as well.
BizBoost offers e-mail marketing services that will help you keep customers and prospects coming back by creating responsive, professional-looking e-mail communications to stay in regular touch with them and build stronger customer relationships.
The Importance of Building an Email List-
All successful internet entrepreneurs agree that your email list is a priority. Your email list is a database of important contact information that enables your business:
- To keep in touch with your customers on a regular basis and allow you to generate direct sales without going through any third party or indirect methods
- To have control over your customers and independence from Google, Facebook or other internet companies who may change their rules at any time. Should your accounts or websites get slapped with a ban, you still have your list.
- To serve a much larger number of customers than could possibly fit in your brick and mortar store. You will have two sets of clients: online customers whom you ship products to or service online and offline customers who walk in through your front door. If you had an email list of 5000, there is no way 5000 people may fit in your tutoring class or hardware store, but you can tutor the same crowd online through video casts and e-books or ship hardware supplies across the nation to them.
Most local business owners are stressed with just marketing their business, never-less having the time to create automated email campaigns.
Email marketing can generally be broken down into two forms – marketing your existing client list or targeting new prospects. The ways to connect to the people you’re emailing are forever evolving and each day brings a new trend.
20 years ago, the idea of putting a poll in front of your customer and quizzing them to what service or product they would like to see wasn’t an option. In today's online world, poll tools are just a few clicks away. An online poll used wisely let’s your customer know you’re sincerely interested in what they’d like to see and this builds relationships.
Biz Boost is plugged into changing email marketing trends. That’s why you have us. Give us a call so we can help your define your your email marketing goals and strategies. (409) 761-5581.
